Estrategia de fidelización enfocada al producto chip prepago, empresa CNT agencia Orquídeas, ciudad de Guayaquil, 2016

This proposal proposes the design of a compendium of loyalty strategies for the CNT Orquídeas Agency based on the results obtained in the study, which addresses the main reason for desertion, of which 43.9% consider that it would do so in case of receiving "poor attention" and with respect...

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Détails bibliographiques
Auteur principal: Burgos Marcillo, Milena Maylín (author)
Format: bachelorThesis
Langue:spa
Publié: 2017
Sujets:
Accès en ligne:http://repositorio.ulvr.edu.ec/handle/44000/1421
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