Marketing relacional y la fidelización de clientes de empresas de venta directa
This research is about the importance of loyalty for direct sales companies that are a distribution channel in which products are marketed through an independent salesperson who does not work in a dependent relationship but earns a commission for the sale, so it is essential to retain them since in...
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| Autore principale: | |
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| Natura: | masterThesis |
| Lingua: | spa |
| Pubblicazione: |
2022
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| Soggetti: | |
| Accesso online: | http://repositorio.ulvr.edu.ec/handle/44000/4918 |
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