Marketing relacional para fidelizar los clientes en la empresa entorno en el sector la Puntilla vía a Samborondón

Marketing relacional para fidelizar los clientes en la empresa entorno en el sector la Puntilla vía a Samborondón

Relationship marketing is based on the principles of customer experience management and focuses on improving customer interaction to increase brand loyalty. Although these interactions can still be done personally or by phone, relationship marketing is a tool for companies to retain customers. Howev...

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Detaylı Bibliyografya
Yazar: Sares Quiroz, Evelyn Graciela (author)
Diğer Yazarlar: Torres Guzmán, Lili Wendy (author)
Materyal Türü: bachelorThesis
Dil:spa
Baskı/Yayın Bilgisi: 2018
Konular:
Marketing relacional
Fidelización
Cliente
Estrategia
Online Erişim:http://repositorio.ulvr.edu.ec/handle/44000/2496
Etiketler: Etiketle
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Internet

http://repositorio.ulvr.edu.ec/handle/44000/2496

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