Plan estratégico de marketing para la Empresa CONFISA

Confisa, a wholesale and retail confectionery company, plays a pivotal role in the local economy by generating employment and contributing to government revenue. A comprehensive study conducted at the company's Guayaquil location has revealed the underlying factors contributing to the decline i...

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Bibliografiske detaljer
Hovedforfatter: Briones Saico, Carlos Alfredo (author)
Andre forfattere: Pilozo Jara, Joel Luis (author)
Format: bachelorThesis
Sprog:spa
Udgivet: 2024
Fag:
Online adgang:http://repositorio.ulvr.edu.ec/handle/44000/7606
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