Segmentación de consumidores de servicios de buceo recreativo en un destino turístico

In Varadero, one of the most important tourist destinations in Cuba, there are four diving centers operating with an almost undifferentiated offer which is oriented to the tourist market. In this context, this study sought to segment the consumer market for recreational diving services, a posteriori...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Pérez Gosende, Pablo Alberto (author)
Awduron Eraill: Diéguez Matellán, Evis Lizett (author)
Fformat: other
Iaith:spa
Cyhoeddwyd: 2015
Pynciau:
Mynediad Ar-lein:http://repositorio.ulvr.edu.ec/handle/44000/3732
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!