La estrategia comercial mediante asistentes de voz IA y la atención al cliente en PYMES

La estrategia comercial mediante asistentes de voz IA y la atención al cliente en PYMES

This document examines the role of voice assistants incorporating artificial intelligence as a cornerstone for improving commercial strategy and customer service in small and medium-sized enterprises SMES. The research focuses on how this technology enables better customer interaction, increases eff...

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Bibliographic Details
Main Author: Naranjo Gómez, Jorge Hernan (author)
Format: bachelorThesis
Language:spa
Published: 2025
Subjects:
Inteligencia artificial
Empresa
Gestión del conocimiento
Administración
Online Access:http://repositorio.ulvr.edu.ec/handle/44000/8119
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http://repositorio.ulvr.edu.ec/handle/44000/8119

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