La gestión comercial como dimensión clave en la dirección estratégica de empresas importadoras y comercializadoras de materias primas en el Ecuador
Strategic management is a key aspect for companies looking to stay in a highly competitive market and even more so if their expectations are sustainable growth. This article presents one of the six key dimensions that make up a modern model of strategic direction, as is the Commercial Management. It...
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| Formato: | article |
| Idioma: | spa |
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2016
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| Acceso en liña: | http://repositorio.ulvr.edu.ec/handle/44000/3713 |
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