Desarrollo de estrategias de marketing para mejorar el posicionamiento del hotel malecón INN de la ciudad de Guayaquil, año 2016

This research project was carried out with the aim of improving the positioning of the Hotel Malecon Inn; analysis of research has allowed him to find the reality of what happens in the market, the relationship between the supply of hotel and customers or guests and their expectations before receivi...

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Bibliographic Details
Main Author: Santillán Loor, Gardenia Annel (author)
Format: bachelorThesis
Language:spa
Published: 2017
Subjects:
Online Access:http://repositorio.ulvr.edu.ec/handle/44000/1407
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