Representations of femininity in advertising: stereotypes, disruptions, and flaws

This article aims to map the different ways in which femininity is currently represented in advertising in Brazil: the reproduction of stereotypes reinforcing gender inequalities as well as the disruption of established models by mean of valuing women’s autonomy. By drawing on data that demonstrate...

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Dettagli Bibliografici
Autore principale: Freire Oliveira-Cruz, Milena (author)
Natura: article
Lingua:por
Pubblicazione: 2017
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Accesso online:https://revistachasqui.org/index.php/chasqui/article/view/3074
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