Mediatization by the young people in the narrative expansion of Marvel Cinematic Universe

This article deals with mediatization by the young audience in narrative development and in the convergence culture and observes action as a living science in constant motion. In order to understand the factors that compose and surround the productions that are structured from this narrative paradig...

• Main Author: Gosciola, Vicente (author)
• Other Authors: Verissimo Ribeiro, Matheus Tagé (author)
• Format: article
• Language: por
• Published: 2018
• Subjects: transmedia storytelling; presence culture; participatory culture; knowledge society; communication; convergence; narrativa transmedia; cultura de la presencia; cultura de la participación; sociedad del conocimiento; comunicación; convergencia; narrativa transmídia; cultura de presença; cultura participativa; sociedade do conhecimento; comunicação; convergência
• Online Access: https://revistachasqui.org/index.php/chasqui/article/view/3456