Capacities of franchise networks and their influence on the form of governance
Today the franchise is part of daily life for most consumers worldwide. A number of companies in different types of industries have adopted or think of franchising as a method of investing or doing business (Blair & Lafontaine, 2005). It is important to understand why so many companies that...
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| Format: | article |
| Language: | spa |
| Published: |
2021
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| Online Access: | https://estudioseconomicos.bce.fin.ec/index.php/RevistaCE/article/view/372 |
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