Capacities of franchise networks and their influence on the form of governance

Today the franchise is part of daily life for most consumers worldwide. A number of companies in different types of industries have adopted or think of franchising as a method of investing or doing business (Blair & Lafontaine, 2005). It is important to understand why so many companies that...

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Auteur principal: Narváez, Jamileth (author)
Autres auteurs: Vilcacundo, Diego (author)
Format: article
Langue:spa
Publié: 2021
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Accès en ligne:https://estudioseconomicos.bce.fin.ec/index.php/RevistaCE/article/view/372
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