EL CUENTO FANTÁSTICO COMO ESTRATEGIA DIDÁCTICA PARA REFORZAR EL APRENDIZAJE DE CONCEPTOS SEMIÓTICOS EN ESTUDIANTES DE LA CARRERA DE DISEÑO GRÁFICO

AbstractThis educational research article, with a quasi-experimental, pretest–posttest design in a single group, analyzes the impact of the fantastic tale as a teaching strategy for reinforcing understanding of theoretical semiotic concepts among fourth-semester Graphic Design students at the Pontif...

• Main Author: Jiménez-Álvaro, Xavier Fernando (author)
• Other Authors: Londoño Jiménez, Darío Alejandro (author)
• Format: article
• Language: spa
• Published: 2025
• Subjects: Semiótica aplicada; pedagogía del diseño; narrativa fantástica (storytelling); aprendizaje significativo; diseño gráfico
• Online Access: https://revistas.uazuay.edu.ec/index.php/daya/article/view/1052