No Country for Old Banking: Acceptance Index for Online Banking in China
Multiple indicators that affect Online Banking in China are explored in this study, namely social factors, customer preferences, and online banking factors. An artificial neural network model was performed on data that comprised of online surveys given to small business, commercial bank executives a...
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| Aineistotyyppi: | article |
| Kieli: | spa |
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2021
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| Linkit: | https://revistas.uasb.edu.ec/index.php/eg/article/view/2575 |
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| author | Lee Yeh, Po Chun |
| author2 | Guo, Yong-ji Lee Yeh, Po Chun |
| author2_role | author author |
| author_facet | Lee Yeh, Po Chun Guo, Yong-ji Lee Yeh, Po Chun |
| author_role | author |
| collection | Revista Estudios de la Gestión |
| dc.creator.none.fl_str_mv | Lee Yeh, Po Chun Guo, Yong-ji Lee Yeh, Po Chun Guo, Yong-ji Lee Yeh, Po Chun Guo, Yong-ji |
| dc.date.none.fl_str_mv | 2021-02-09 |
| dc.format.none.fl_str_mv | application/pdf text/html text/xml |
| dc.identifier.none.fl_str_mv | https://revistas.uasb.edu.ec/index.php/eg/article/view/2575 10.32719/25506641.2021.9.2 |
| dc.language.none.fl_str_mv | spa |
| dc.publisher.none.fl_str_mv | Universidad Andina Simón Bolívar, Sede Ecuador |
| dc.relation.none.fl_str_mv | https://revistas.uasb.edu.ec/index.php/eg/article/view/2575/2337 https://revistas.uasb.edu.ec/index.php/eg/article/view/2575/3287 https://revistas.uasb.edu.ec/index.php/eg/article/view/2575/3032 |
| dc.rights.none.fl_str_mv | info:eu-repo/semantics/openAccess |
| dc.source.none.fl_str_mv | Estudios de la Gestión: Revista Internacional de Administración; No. 9 (2021): Estudios de la Gestión: revista internacional de administración; 29-54 Estudios de la Gestión: Revista Internacional de Administración; Núm. 9 (2021): Estudios de la Gestión: revista internacional de administración; 29-54 Estudios de la Gestión: Revista Internacional de Administración; n. 9 (2021): Estudios de la Gestión: revista internacional de administración; 29-54 2661-6513 2550-6641 reponame:Revista Estudios de la Gestión instname:Universidad Andina Simón Bolivar instacron:UASB |
| dc.subject.none.fl_str_mv | banca por internet red neuronal artificial preferencia clientes China innovación tecnológica Online banking artificial neural networks preference customers China technological innovation Internet banking rede neuronal artificial China preferência clientes inovação tecnológica |
| dc.title.none.fl_str_mv | No Country for Old Banking: Acceptance Index for Online Banking in China Sin campo para la vieja banca: indicadores de aceptación para la banca en línea en China Sem espaço para bancos velhos: indicadores de aceitação para o internet banking da China |
| dc.type.none.fl_str_mv | info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
| description | Multiple indicators that affect Online Banking in China are explored in this study, namely social factors, customer preferences, and online banking factors. An artificial neural network model was performed on data that comprised of online surveys given to small business, commercial bank executives and bank customers. Our results show that attitude towards account security, understanding advantages of online banking, customer credit risk assessment and attitude of the customer towards the credit and risk information system lead to more acceptance of online banking. Neural impact direction results show that customers are more accepting of online banking if there is more account security, more convenience, lower risk for customers, and more developed credit surveillance system. While least important are phone applications, supplementary functions, and how online banking is regulated and operated. |
| eu_rights_str_mv | openAccess |
| format | article |
| id | REVEG_ca18e109fe97da095ccbb9d5c129f902 |
| identifier_str_mv | 10.32719/25506641.2021.9.2 |
| instacron_str | UASB |
| institution | UASB |
| instname_str | Universidad Andina Simón Bolivar |
| language | spa |
| network_acronym_str | REVEG |
| network_name_str | Revista Estudios de la Gestión |
| oai_identifier_str | oai:revistas.uasb.edu.ec:article/2575 |
| publishDate | 2021 |
| publisher.none.fl_str_mv | Universidad Andina Simón Bolívar, Sede Ecuador |
| reponame_str | Revista Estudios de la Gestión |
| repository.mail.fl_str_mv | |
| repository.name.fl_str_mv | Revista Estudios de la Gestión - Universidad Andina Simón Bolivar |
| repository_id_str | . |
| spelling | No Country for Old Banking: Acceptance Index for Online Banking in ChinaSin campo para la vieja banca: indicadores de aceptación para la banca en línea en ChinaSem espaço para bancos velhos: indicadores de aceitação para o internet banking da China Lee Yeh, Po ChunGuo, Yong-jiLee Yeh, Po ChunGuo, Yong-ji Lee Yeh, Po ChunGuo, Yong-jibanca por internetred neuronal artificialpreferencia clientesChinainnovación tecnológicaOnline bankingartificial neural networkspreference customersChinatechnological innovationInternet bankingrede neuronal artificialChinapreferência clientesinovação tecnológicaMultiple indicators that affect Online Banking in China are explored in this study, namely social factors, customer preferences, and online banking factors. An artificial neural network model was performed on data that comprised of online surveys given to small business, commercial bank executives and bank customers. Our results show that attitude towards account security, understanding advantages of online banking, customer credit risk assessment and attitude of the customer towards the credit and risk information system lead to more acceptance of online banking. Neural impact direction results show that customers are more accepting of online banking if there is more account security, more convenience, lower risk for customers, and more developed credit surveillance system. While least important are phone applications, supplementary functions, and how online banking is regulated and operated.La innovación tecnológica y los cambios en los estilos de vida (particularmente debido a la pandemia de la COVID-19) han hecho que las interacciones entre los consumidores y los bancos cambien súbitamente. Este documento estudia múltiples indicadores que afectan la aceptación de la banca por internet en China, incluida la preferencia del cliente, los factores de la banca en línea, los factores sociales y otros. Se realizaron cuestionarios en línea a pequeños y microempresarios, ejecutivos de bancos comerciales y clientes bancarios. Se hizo un modelo de red neuronal artificial de datos que comprenden más de un millar de grupos. Los resultados muestran que la actitud hacia la seguridad de la cuenta, la comprensión de las ventajas de la banca por internet, la evaluación del riesgo del prestatario y la actitud del cliente hacia el sistema de información crediticia son factores relativamente importantes que afectan la aceptación de la banca por internet. La dirección de impacto de cada indicador muestra que es más probable que los clientes acepten la banca por internet si tuvieran una mejor seguridad, más conveniencia, un menor riesgo para los clientes y un sistema de información y vigilancia de crédito más desarrollado. En contraste, los indicadores para aplicaciones de teléfonos móviles, funciones auxiliares, regulaciones y operaciones de la banca en línea son relativamente menos importantes.A inovação tecnológica e as mudanças nos estilos de vida (particularmente devido à pandemia do COVID-19) fizeram com que as interações entre consumidores e bancos mudassem subitamente. Este documento estuda múltiplos indicadores que afetam a aceitação do internet banking na China, incluindo preferência do cliente, fatores referentes ao internet banking, fatores sociais e outros. Realizaram-se questionários dirigidos a pequenos e microempresários, executivos de bancos comerciais e clientes bancários. Elaborou-se também um modelo de rede neuronal artificial com dados que compreendem mais de mil grupos. Os resultados demonstram que a atitude em relação à segurança da conta, à compreensão das vantagens do internet banking e à avaliação do risco do prestatário, além da atitude do cliente com respeito ao sistema de informação creditícia, são fatores relativamente importantes e que afetam a aceitação do internet banking. A direção de impacto de cada indicador mostra que é mais provável que os clientes aceitem o internet banking caso haja maior segurança, mais conveniência, menor risco para os clientes e um sistema de informação e vigilância de crédito mais desenvolvido. Em contrapartida, os indicadores para aplicativos de telefonia móvel, funções auxiliares, regulamentações e operações do internet banking são relativamente menos importantes.Universidad Andina Simón Bolívar, Sede Ecuador2021-02-09info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdftext/htmltext/xmlhttps://revistas.uasb.edu.ec/index.php/eg/article/view/257510.32719/25506641.2021.9.2Estudios de la Gestión: Revista Internacional de Administración; No. 9 (2021): Estudios de la Gestión: revista internacional de administración; 29-54Estudios de la Gestión: Revista Internacional de Administración; Núm. 9 (2021): Estudios de la Gestión: revista internacional de administración; 29-54Estudios de la Gestión: Revista Internacional de Administración; n. 9 (2021): Estudios de la Gestión: revista internacional de administración; 29-542661-65132550-6641reponame:Revista Estudios de la Gestióninstname:Universidad Andina Simón Bolivarinstacron:UASBspahttps://revistas.uasb.edu.ec/index.php/eg/article/view/2575/2337https://revistas.uasb.edu.ec/index.php/eg/article/view/2575/3287https://revistas.uasb.edu.ec/index.php/eg/article/view/2575/3032info:eu-repo/semantics/openAccess2022-06-19T01:07:23Zoai:revistas.uasb.edu.ec:article/2575Portal de revistashttps://revistas.uasb.edu.ec/index.php/egInstitución privadahttp://www.uasb.edu.ec/https://revistas.uasb.edu.ec/index.php/eg/oaiEcuador2661-65132661-6513opendoar:.2022-06-19T01:07:23falsePortal de revistashttps://revistas.uasb.edu.ec/index.php/egInstitución privadahttp://www.uasb.edu.ec/https://revistas.uasb.edu.ec/index.php/eg/oaiEcuador2661-65132661-6513opendoar:.2022-06-19T01:07:23Revista Estudios de la Gestión - Universidad Andina Simón Bolivarfalse |
| spellingShingle | No Country for Old Banking: Acceptance Index for Online Banking in China Lee Yeh, Po Chun banca por internet red neuronal artificial preferencia clientes China innovación tecnológica Online banking artificial neural networks preference customers China technological innovation Internet banking rede neuronal artificial China preferência clientes inovação tecnológica |
| status_str | publishedVersion |
| title | No Country for Old Banking: Acceptance Index for Online Banking in China |
| title_full | No Country for Old Banking: Acceptance Index for Online Banking in China |
| title_fullStr | No Country for Old Banking: Acceptance Index for Online Banking in China |
| title_full_unstemmed | No Country for Old Banking: Acceptance Index for Online Banking in China |
| title_short | No Country for Old Banking: Acceptance Index for Online Banking in China |
| title_sort | No Country for Old Banking: Acceptance Index for Online Banking in China |
| topic | banca por internet red neuronal artificial preferencia clientes China innovación tecnológica Online banking artificial neural networks preference customers China technological innovation Internet banking rede neuronal artificial China preferência clientes inovação tecnológica |
| url | https://revistas.uasb.edu.ec/index.php/eg/article/view/2575 |