Analysis of brand web positioning assisted by SEMRUSH software

The article aims to determine the web positioning of a brand taking as a case study the domain www.chevrolet.com since the company has an active presence in digital media, for which the SEMrush web analytics tool was applied, which provides numerical data and web positioning statistics based on webs...

詳細記述

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書誌詳細
第一著者: Hachi Mancero, Cristina Belén (author)
フォーマット: article
言語:spa
出版事項: 2021
オンライン・アクセス:http://revistas.espoch.edu.ec/index.php/mktdescubre/article/view/574
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