Digital marketing strategies in graduate follow-up: analysis of the ESPOCH case

This study focuses on analyzing the factors that impact the visibility and positioning of ESPOCH's graduate follow-up and job placement system in order to determine effective dissemination strategies in digital channels. The relevant variables that influence the effectiveness of digital marketi...

• Yazar: Poalacin Paucar , Jennifer (author)
• Diğer Yazarlar: Naranjo Vaca , Myriam (author), Delgado Rodríguez , Carlos (author), Camacho Gaibor, Víctor (author)
• Materyal Türü: article
• Dil: spa
• Baskı/Yayın Bilgisi: 2023
• Online Erişim: http://revistas.espoch.edu.ec/index.php/mktdescubre/article/view/810