MANAGEMENT MODEL AND ITS APPLICATION IN SMALL AND MEDIUM ACCOMMODATION COMPANIES

The model was designed based on information obtained through interviews with the managers of accommodation Small and Medium Enterprises (SMEs) in the city of Riobamba. The model consists of identifying the need of adapted planning tools, a process design, a guide of the minimum skills required by pe...

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Bibliographic Details
Main Author: Miño Freire, María Fernanda (author)
Other Authors: Echeverría Benalcázar, Ronny Santiago (author)
Format: article
Language:spa
Published: 2020
Online Access:http://revistas.espoch.edu.ec/index.php/mktdescubre/article/view/403
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