Matriz del perfil competitivo de las empresas de servicio en el sector automotriz

The study aims to identify the competitive profile matrix of service companies in the automotive sector, focusing on lubricants, and understand the key factors that influence customer loyalty and repurchase. This sector is crucial for the Ecuadorian economy, generating significant income and employm...

• المؤلف الرئيسي: Gallegos Erazo, Franklin Antonio (author)
• التنسيق: article
• اللغة: spa
• منشور في: 2024
• الموضوعات: Transport, Economic Competition, Market research, Entrepreneurs; Transporte, Competencia Económica, Estudio de Mercado, Empresario.
• الوصول للمادة أونلاين: http://revistas.ulvr.edu.ec/index.php/yachana/article/view/926