The Digital Route in the Government of Guillermo Lasso: An Analysis Based on Social Networks and Communication Strategies

This study analyzes the presence or absence of communication strategies managed in the informative publications of Guillermo  Lasso, president of the Republic of Ecuador, from a qualitative approach and a non-probabilistic sampling, a semi-structured interview was conducted with the communi...

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Bibliografische gegevens
Hoofdauteur: Encalada Jaramillo, Francisco Gabriel (author)
Andere auteurs: Villalva Salguero, Tania (author)
Formaat: article
Taal:spa
Gepubliceerd in: 2023
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Online toegang:https://revistas.uasb.edu.ec/index.php/uru/article/view/4093
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