Interaction Strategies and Engagement Measurement of the Twitter Account @CheNetflix
The objective of this article is to measure the engagement achieved by the Twitter account created especially for Argentina, @CheNetflix by the video-on-demand company Netflix. An exploratory analysis is carried out based on a previous study, made on the discursive strategies used in this account no...
Wedi'i Gadw mewn:
| Prif Awdur: | |
|---|---|
| Awduron Eraill: | |
| Fformat: | article |
| Iaith: | spa |
| Cyhoeddwyd: |
2022
|
| Pynciau: | |
| Mynediad Ar-lein: | https://revistas.uasb.edu.ec/index.php/uru/article/view/3464 |
| Tagiau: |
Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
|