Original Content: The Strategic Bet of Streaming Platforms. Netflix Case in Latin America
Original content has become the main differentiator of SVOD (Subscription Video on Demand) platforms. Netflix, Amazon Prime Video, Disney+, HBO Max, Apple Tv Plus haveconsolidated their expansion strategy on the promise of having original, exclusive and global productions, in order to satisfy the ta...
Shranjeno v:
| Glavni avtor: | |
|---|---|
| Format: | article |
| Jezik: | spa |
| Izdano: |
2022
|
| Teme: | |
| Online dostop: | https://revistas.uasb.edu.ec/index.php/uru/article/view/3460 |
| Oznake: |
Označite
Brez oznak, prvi označite!
|
Označite