Cultural City Brands And Global Competitiveness

This article deals with the problem of a city's cultural identity, which allows us to develop a strong city brand and ensure its global competitiveness. The authors analyzed the basic conceptual approaches to identifying a city’s cultural identity. They concluded that the imperial and global le...

Ful tanımlama

Kaydedildi:
Detaylı Bibliyografya
Yazar: Anatolyevna Pashkus, Natalia (author)
Materyal Türü: article
Dil:eng
Baskı/Yayın Bilgisi: 2019
Konular:
Online Erişim:http://201.159.222.49/index.php/REVISTASANGREGORIO/article/view/1216
Etiketler: Etiketle
Etiket eklenmemiş, İlk siz ekleyin!