Contenido original: la apuesta estratégica de las plataformas de streaming. El caso Netflix en Latinoamérica (Monográficos)

Original content has become the main differentiator of SVOD (Subscription Video on Demand) platforms. Netflix, Amazon Prime Video, Disney+, HBO Max, Apple Tv Plus have consolidated their expansion strategy on the promise of having original, exclusive and global productions, in order to satisfy the t...

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Bibliographic Details
Main Author: Heredia Ruiz, Verónica (author)
Format: article
Language:spa
Published: 2022
Subjects:
Online Access:http://hdl.handle.net/10644/8748
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