Desarrollo de un plan de marketing en salud para la Clínica Santa Marianita de Jesús de la ciudad de Quito
This research work has the purpose of proposing a marketing plan focused on certain strategies based on the needs of the internal customer and the external customer. To identify the basis of the needs, an analysis of the situation in which the institution was found was carried out by carrying out a...
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| Autor Principal: | |
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| Formato: | masterThesis |
| Idioma: | spa |
| Publicado: |
2017
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| Subjects: | |
| Acceso en liña: | http://dspace.udla.edu.ec/handle/33000/7318 |
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