Gestión de la imagen corporativa de Transcomerinter a partir del atributo seguridad en la operación de transporte de carga terrestre
The present title work has been developed with the aim of managing the image corporate of Transcomerinter from the security attribute, through the implementation of strategic communication and in this way ensure the loyalty of its current and future customers. Transcomerinter is a land transport com...
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| Autore principale: | |
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| Natura: | bachelorThesis |
| Lingua: | spa |
| Pubblicazione: |
2018
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| Soggetti: | |
| Accesso online: | http://dspace.udla.edu.ec/handle/33000/10344 |
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