Propuesta de estrategias de relaciones públicas para reforzar la campaña no más corazones azules perdido en las vías de la Comisión Nacional de Tránsito de la Ciudad de Quito

The alarming increase in traffic accidents in the city of Quito has become in a daily social problem, the news is saturated of bad news about accidents on roads; it is unfortunate that 90% of these accidents are caused by driver negligence and could be avoided. This project has the purpose of reduce...

Full description

Saved in:
Bibliographic Details
Main Author: Mejía Benavides, Paulina Alejandra (author)
Format: bachelorThesis
Language:spa
Published: 2010
Subjects:
Online Access:http://dspace.udla.edu.ec/handle/33000/4881
Tags: Add Tag
No Tags, Be the first to tag this record!