Comunicación externa para el fortalecimiento de la imagen corporativa de la radio Comunitaria Crisólito Celestial 93.1 FM, Guaranda 2022

Comunicación externa para el fortalecimiento de la imagen corporativa de la radio Comunitaria Crisólito Celestial 93.1 FM, Guaranda 2022

Radio Crisólito Celestial 93.1 FM is the first evangelical community radio station in the Bolívar province. It stands out that community radio stations play a fundamental role in providing a space for local expression. The objective of the study was to determine external communication as a tool to s...

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Bibliographic Details
Main Author: Tamami Chimbo, Bryan Alexander (author)
Other Authors: Yazuma Fogacho, Kevin Danilo (author)
Format: bachelorThesis
Language:spa
Published: 2024
Subjects:
COMUNICACIÓN EXTERNA
IMAGEN CORPORATIVA
ESTRATEGIAS DE COMUNICACIÓN
PLAN DE COMUNICACIÓN
Online Access:https://dspace.ueb.edu.ec/handle/123456789/7108
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https://dspace.ueb.edu.ec/handle/123456789/7108

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