Plan de marketing para el mejoramiento de las ventas en la Empresa Industria Madera Viscarra de la ciudad de Guaranda, provincia Bolívar, período 2023-2027

The main purpose of this research is the creation of a Marketing Plan aimed at strengthening the sales volume of the company Industria Madera Viscarra, located in Guaranda. The study is based on a representative set of 382 individuals, whose analysis revealed a remarkable recognition of the company...

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Bibliographic Details
Main Author: Llanos Averos, Yessica Patricia (author)
Format: bachelorThesis
Language:spa
Published: 2024
Subjects:
Online Access:https://dspace.ueb.edu.ec/handle/123456789/6811
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