Estrategias de Comunicación para fortalecer la imagen institucional del Comando de Policía Sub Zona Bolívar N°2 en la parroquia Guanujo, cantón Guaranda, en el periodo 2023

Communication has moved from a unidirectional sender-receiver model towards more holistic and dynamic perspectives. Authors such as Capriotti and Manucci propose a strategic analysis where communication stands as the central axis for organizational change. In this context, complexity emerges as a pa...

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Bibliographic Details
Main Author: Bonilla Ocampo, Bertha Liseth (author)
Other Authors: Martínez Ocampo, Jefferson Martín (author)
Format: bachelorThesis
Language:spa
Published: 2024
Subjects:
Online Access:https://dspace.ueb.edu.ec/handle/123456789/7132
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