Comunicación externa para el fortalecimiento de la imagen institucional de la empresa de suministros Florícolas Mallatec, ciudad de Quito, período mayo-agosto del 2022.
External communication and institutional image are two of the main tools that any company should use in order to improve its communication development and its brand positioning. Mallatec is a floral supplies producer located in Conocoto, Quito, Ecuador. This is a company committed to good service an...
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| Format: | bachelorThesis |
| Language: | spa |
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2023
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| Online Access: | https://dspace.ueb.edu.ec/handle/123456789/4977 |
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