Impacto del COVID-19 en los establecimientos turísticos de la ciudad de Guaranda: retos y oportunidades para la reactivación económica

Impacto del COVID-19 en los establecimientos turísticos de la ciudad de Guaranda: retos y oportunidades para la reactivación económica

The tourism sector has been affected in recent years by the impact of COVID-19, there were many losses both economic and social. In tourism and especially in tourism establishments, the design of strategies for the enhancement of the same is of utmost importance, in order to meet a highly segmented...

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Bibliographic Details
Main Author: Cedeño Velez, Margarita Leticia (author)
Other Authors: Simancas Moyano, Carol Elizabeth (author)
Format: masterThesis
Language:spa
Published: 2022
Subjects:
COVID-19
ESTABLECIMIENTOS TURÍSTICOS
REACTIVACIÓN ECONÓMICA
ESTRATEGIAS, MARKETING
Online Access:https://dspace.ueb.edu.ec/handle/123456789/4711
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https://dspace.ueb.edu.ec/handle/123456789/4711

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