Plan estratégico de comunicación externa para fortalecer la imagen corporativa del Hospital Básico Privado Guaranda, año 2022

The investigation raises the need for an external communication strategic plan for the Guaranda Private Basic Hospital, which integrates external communication processes, because it does not have an external communication strategic plan, so the need to start from scratch was seen. Starting from its...

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Bibliografske podrobnosti
Glavni avtor: Jimenez Veloz, Adriana Stefanía (author)
Drugi avtorji: Pimbosa Pajuña, Mireya Anabel (author)
Format: bachelorThesis
Jezik:spa
Izdano: 2023
Teme:
Online dostop:https://dspace.ueb.edu.ec/handle/123456789/4940
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