La Lealtad de los Clientes y su Relación con la Lealtad de los Colaboradores

Many academics and practitioners discuss the differences in service companies' results. For decades, it has been analyzed why organizations lose clients, even though managers understand the importance of these for the generation of profits or better results, but the reality is that in today...

• Autor principal: Guerrero Bejarano, Maria Auxiliadora (author)
• Outros Autores: Silva Siu, Daniel Ricardo (author)
• Formato: article
• Publicado em: 2017
• Assuntos: Lealtad de trabajadores, Lealtad de los clientes, resultados; Loyalty ofworkers, Loyalty of clients, results
• Acesso em linha: https://doi.org/10.33890/innova.v2.n9.2017.477; https://repositorio.uide.edu.ec/handle/37000/3530