La Responsabilidad Social Empresarial en la imagen de marca e intención de compra de envases para alimentos y bebidas

The emergence of socially responsible consumers who crave products that reflect their social, ethical and moral consciousness, encourages organizations to carry out Corporate Social Responsibility (CSR) Actions. However, the influence of CSR on brand image of Ecuadorian companies has not yet been an...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Vega Chica, Mayra Liuviana (author)
Awduron Eraill: Egüez Ruiz, Denise Marí­a (author)
Fformat: article
Cyhoeddwyd: 2017
Pynciau:
Mynediad Ar-lein:https://doi.org/10.33890/innova.v2.n11.2017.285
https://repositorio.uide.edu.ec/handle/37000/3612
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!