Plan de comunicación para el fortalecimiento de la imagen de la unidad educativa Federico González Suárez del cantón Durán

The present research of titulación, concentrates its actions in the design of a communication plan for the Educational Unit Federico González in the Durán Canton; in the diagnosis of the situation it was determined that the main problem is the lack of positioning of the institution in the educationa...

• Autor principal: Yance Jácome, Kerlly Teresa (author)
• Altres autors: Wilches Checa, Karen Michelle (author)
• Format: article
• Publicat: 2017
• Matèries: Plan de comunicación, fortalecimiento, imagen, estrategias, canales de comunicación; Plan of communication, strengthening, image, strategies, channels of communication.
• Accés en línia: https://doi.org/10.33890/innova.v2.n8.1.2017.375; https://repositorio.uide.edu.ec/handle/37000/3479