Influencia de las estrategias publicitarias utilizadas en el evento artístico Música en La Perla como aporte al desarrollo cultural de la ciudad de Guayaquil en el año 2017

Art in Guayaquil, specifically the music made in this city has grown in recent times, musical groups exhibit their artistic creativity on stage and show their proposal to the viewer, however the attendance at these musical events is not what is expected, due to the scarce advertising that exists to...

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Détails bibliographiques
Auteur principal: Gurumendi León, Oscar Alfredo (author)
Format: bachelorThesis
Langue:spa
Publié: 2018
Sujets:
Accès en ligne:http://repositorio.ulvr.edu.ec/handle/44000/2207
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