Estrategias según la trilogía de Porter y la generación de ventajas competitivas
The present research work consists of studying how the correct application of the strategies according to the Porter trilogy allows micro-companies that sell cocoa-derived products to achieve competitive advantages in the national market. Ecuadorian cocoa is a product that represents 63% of the worl...
Gorde:
| Egile nagusia: | |
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| Formatua: | masterThesis |
| Hizkuntza: | spa |
| Argitaratua: |
2021
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| Gaiak: | |
| Sarrera elektronikoa: | http://repositorio.ulvr.edu.ec/handle/44000/4408 |
| Etiketak: |
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