Marketing social en la disminución de accidentes de tránsito, conductores vía perimetral, ciudad de Guayaquil
Marketing can be directly related to a Social cause and it is at that moment when a Social Marketing is put into practice, which is based on positively influencing the behavior of a certain group of people by solving a problem identified as Social . Thus, the vía Perimetral located in the city of Gu...
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| 第一著者: | |
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| フォーマット: | bachelorThesis |
| 言語: | spa |
| 出版事項: |
2018
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| オンライン･アクセス: | http://repositorio.ulvr.edu.ec/handle/44000/2582 |
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