Competitive Profile Matrix of Service Companies in the Automotive Sector
The study aims to identify the competitive profile matrix of service companies in the automotive sector, focusing on lubricants, and understand the key factors that influence customer loyalty and repurchase. This sector is crucial for the Ecuadorian economy, generating significant income and employm...
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| Natura: | article |
| Lingua: | eng |
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2024
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| Accesso online: | http://repositorio.ulvr.edu.ec/handle/44000/7424 |
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