Análisis del uso del sitio web Youtube como alternativa publicitaria caso de estudio: claro s.a.

The main objective of this research is analyze the use of the platform YouTube as an advertising alternative, and how that affect not just the companies but also the users. For that was chosen a telephony company, Claro S.A. as case study. After that, was researched how is the way Claro S.A. handle...

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Bibliografiske detaljer
Hovedforfatter: Bedoya León, Diana Elena (author)
Format: bachelorThesis
Sprog:spa
Udgivet: 2018
Fag:
Online adgang:http://repositorio.ulvr.edu.ec/handle/44000/2364
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