Segmentación de consumidores de servicios de buceo recreativo en un destino turístico

In Varadero, one of the most important tourist destinations in Cuba, there are four diving centers operating with an almost undifferentiated offer which is oriented to the tourist market. In this context, this study sought to segment the consumer market for recreational diving services, a posteriori...

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Kaydedildi:
Detaylı Bibliyografya
Yazar: Pérez Gosende, Pablo Alberto (author)
Diğer Yazarlar: Diéguez Matellán, Evis Lizett (author)
Materyal Türü: other
Dil:spa
Baskı/Yayın Bilgisi: 2015
Konular:
Online Erişim:http://repositorio.ulvr.edu.ec/handle/44000/3732
Etiketler: Etiketle
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