Innovación en el marketing digital aplicado al sector turístico en el Ecuador: Un Análisis ANOVA

This study investigates the influence of digital marketing on the innovation of tourism companies in Ecuador. The justification lies in the growing importance of digital marketing in tourism and its potential impact on business innovation. The objective is to determine if there is a significant diff...

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書目詳細資料
主要作者: Pereira Cabrera, Paula Carolina (author)
其他作者: Aguilera Agudo, Pamela Melissa (author), López Feijóo, Manuel Arcesio (author)
格式: article
語言:spa
出版: 2024
主題:
在線閱讀:http://repositorio.ulvr.edu.ec/handle/44000/6976
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