Diagnóstico de la gestión empresarial de los emprendimientos PYMES comerciales de la ciudad de Riobamba.

Diagnóstico de la gestión empresarial de los emprendimientos PYMES comerciales de la ciudad de Riobamba.

This research focuses on diagnosing business management in commercial SME ventures in Riobamba. It aims to identify their primary strengths and weaknesses, as well as to understand their management dynamics. The objective was to analyze the business management of commercial SME ventures in Riobamba....

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Bibliographic Details
Main Author: Shagñay Astudillo, Jhoan Fernando (author)
Format: masterThesis
Language:spa
Published: 2025
Subjects:
Gestión empresarial
Emprendimientos
PYMES
Sector Comercial
Planificación
Online Access:http://dspace.unach.edu.ec/handle/51000/15992
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http://dspace.unach.edu.ec/handle/51000/15992

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