La gestión de marketing y su incidencia en las ventas en la gelatería Altromix, sucursal Riobamba.

This research focuses on analyzing how marketing management influences the sales of the Altromix gelateria, located in Riobamba. The main objective is to propose marketing strategies that enhance the establishment's sales performance, addressing specific challenges in the local market. Using a...

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Bibliographic Details
Main Author: Paguay Valdiviezo, Cristin Nohemy (author)
Format: bachelorThesis
Language:spa
Published: 2024
Subjects:
Online Access:http://dspace.unach.edu.ec/handle/51000/14271
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