Estrategia de publicidad de las 3h (hero-hub-help) para promover la oferta de Auto Tapicería Ortiz a través de las redes sociales

This research proposes the application of the HERO-HUB-HELP strategy to optimize the digital communication of Auto Tapicería Ortiz, a company with more than 20 years in the market but with a limited presence on social media. Despite its track record and recognition in the sector, the company does no...

• Κύριος συγγραφέας: Chávez Román, John Stalin (author)
• Μορφή: bachelorThesis
• Γλώσσα: spa
• Έκδοση: 2025
• Θέματα: ESTRATEGIA PUBLICITARIA; MARKETING DIGITAL; REDES SOCIALES; COMUNICACIÓN VISUAL
• Διαθέσιμο Online: http://dspace.unach.edu.ec/handle/51000/16000