Estrategia de branding para la diferenciación y posicionamiento del negocio de venta de frutas Carmen
A branding strategy to achieve the differentiation and positioning of the fruit business "Carmen" in front of its competition was develop as the objective of this research. To carry out the study, a non-experimental design was used, with a qualitative approach, exploratory, field and bibli...
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| Hoofdauteur: | |
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| Formaat: | bachelorThesis |
| Taal: | spa |
| Gepubliceerd in: |
2022
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| Onderwerpen: | |
| Online toegang: | http://dspace.unach.edu.ec/handle/51000/9458 |
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