El impacto de las marcas verdes en el Ecuador

ABSTRACT: Green brands are defined as those that represent products or services with a lower environmental impact compared to other similar products on the market. These brands have emerged as a response to the need to move away from conventional production models and to pay special attention to env...

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Bibliographic Details
Main Author: Aguinda Cerda, Anderson Franklin (author)
Other Authors: Quinga Zúñiga, Carlos Stalin (author)
Format: bachelorThesis
Language:spa
Published: 2023
Subjects:
Online Access:http://dspace.unach.edu.ec/handle/51000/12054
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