Implementación de un Plan de Negocios para Lubricentro “Los Pinos”, para mejorar su posicionamiento en el mercado de la ciudad de Riobamba, en el año 2015.

This research deals with the implementation of a business plan for LUBRICENTRO "LOS PINOS". The objective is to improve its positioning in the lubrication market in the city of Riobamba during the year 2015. This study is experimental, considering that through the application of a business...

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Bibliographic Details
Main Author: Parra Cisneros, Franklin Arnaldo (author)
Format: masterThesis
Language:spa
Published: 2017
Subjects:
Online Access:http://dspace.unach.edu.ec/handle/51000/3478
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