Las estratégias promocionales en el posicionamiento de la imprenta Reflex de la ciudad de Riobamba

Las estratégias promocionales en el posicionamiento de la imprenta Reflex de la ciudad de Riobamba

ABSTRACT The present research work was carried out at Reflex printing company deals with promotional strategies and the impact they have on the positioning of the company; the printing company is dedicated to graphic printing and book sales in the Riobamba Canton. In the first part of the research,...

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Bibliographic Details
Main Author: Dario Javier, Inca Urquizo (author)
Format: bachelorThesis
Language:spa
Published: 2021
Subjects:
estrategias promocionales
posicionamiento
visión
clientes internos
Online Access:http://dspace.unach.edu.ec/handle/51000/8041
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http://dspace.unach.edu.ec/handle/51000/8041

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