La confianza y fidelización de clientes en el marketing relacional de la Ferretería Unión y Progreso de la Ciudad de Quito.

ABSTRACT: This research analyzes how customer trust and loyalty affect the relationship marketing of the Ferretería Unión y Progreso of the City of Quito. It is a family business that helps earn income for the family that makes it up. It is located in La Victoria, so it has been considered appropria...

• Հիմնական հեղինակ: Acosta León, Anggi Yaritza (author)
• Ձևաչափ: bachelorThesis
• Հրապարակվել է: 2024
• Խորագրեր: Confianza; Fidelización; Satisfacción
• Առցանց հասանելիություն: http://dspace.unach.edu.ec/handle/51000/13125